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Apple event - March 25, 2019

Today’s focus is apple’s services

  • Apple news
    • Adding Magazines to News
    • Apple News+
    • More than 300 Magazines
    • Live covers (Magazine cover gifs)
    • Some newspapers. La Times, WSJ, etc
    • Advertiser privacy, no tracking
    • $9.99 per month (includes family sharing)
    • Available today, first month free
    • US and Canada so far
  • Apple Pay
    • Adding US transit systems, select cities
  • Apple Card (credit card)
    • Sign up on iPhone
    • Use where apple pay accepted
    • New capabilities in wallet to show usage, bills
    • Statement improvements
      • Remove cryptic transaction store names
      • Geo location
      • Categorization, spending habit tracking and trends
    • Cash rewards, not points. applied daily. added to apple cash card, 2%
    • 3% rewards on apple products
    • Reward points are not limited
    • Emphasis on full payment, not minimum payment
    • No Fees (late, annual, international, over-limit)
    • Low interest rates. No penalties for missing payments
    • Partnered with Goldman Sachs and MasterCard
    • Per-device card numbers
    • Privacy: Apple doesn’t know what you bought. GS will not share any data to third parties
    • Comes with a physical card for when apple pay is not accepted
      • Titanium, laser etched. (3D Render looks amazing)
      • Chip only, no card number, expiration, or signature (Info is in wallet app)
      • 1% rewards for physical card
    • Available this summer
  • Apple Arcade
    • Game subscription service for mobile/desktop/tv
    • Over 100 new and exclusive games so far
    • New tab on the app store
    • Every game playable offline, on every type of device
    • No ads or additional subscriptions or purchase
    • Family sharing included
    • Available this fall, pricing TDB
  • Apple TV
    • Bundle everything in the new apple tv app
    • Apple TV Channels: Only pay for the channels you want
    • Ad free, offline available
    • Family sharing
    • Siri and recommendations
    • Available in May
    • Coming to the Mac in Fall
    • Coming to smart TVs, rollout by brand over the year
  • Apple TV+
    • Original Apple content
    • Short presentations from selected shows:
      • Some guy not sure | Sci-Fi stories
      • Reese Witherspoon and Jennifer Aniston and Steve Carrell | Sitcom about a morning show
      • Aquaman dude and someone else | All characters are blind
      • Kamail nanjiani | True stories of immigrants in the US
      • Helpster from Sesame street | Coding for kids show
      • Sara Barrelles | Sitcom about a singer
      • Oprah | Documentaries
    • Coming this Fall
    • No mention of pricing